First Serve Ventures

First Serve is a private investment vehicle based in Cape Town & London, investing primarily in sector-expert venture funds and, selectively, directly in high-potential software companies. We partner with expert sector fund managers dedicated to empowering resilient founders who address global challenges. By aligning capital, strategic insight, and long-term vision, First Serve fosters sustainable growth and impact across the technology ecosystem. Powered by rigorous research-based insights.